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RIM CEO Says It May Sell Hardware Division

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Not the way to inspire condidence!

T Bone

Jan 21, 2013, 1:18 PM
Someone needs to tell this guy that announcing right before a big roll out of a new platform that you are thinking about leaving the hardware business is not the way to inspire confidence in the future of the new platform, you're basically saying that anyone who invests in the new platform is a fool because you have no intention of sticking with it....
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TheRickster

Jan 21, 2013, 1:54 PM
How does getting rid of their hardware division equate to them not sticking with their new OS?
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KOL4420

Jan 21, 2013, 2:44 PM
This is actually a smart move on RIM's part to just focus on software. They can get someone else to manufacture their phones, I wonder tho if the quality of their phones will go down based on that decision. They always made durable and solid phones except for their software which has been horrid at best xP.

I hope they turn it around and bring back that Crackberry phase again.
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Tofuchong

Jan 21, 2013, 2:54 PM
The quality will have to go down. When you think of build quality, who immediately comes to mind? For me, #1 RIM, #2 Nokia. Unless RIM contracts Nokia to make their phones, I don't see how the build quality could remain as high as it is. But can anybody really see RIM asking Nokia to make their phones? I can't.
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KOL4420

Jan 21, 2013, 4:02 PM
No but I can see them asking a Chinese company like ZTE or Huwei for example. Its only logical to see them going down that route like most have already done. Build quality is also offered by Apple and they use Chinese manufacturer. I dont see it being too big of a impact for them.

Depends on what demographic they will try to appeal too, thats what I guess will determine the type of manufacturer they will want to make their phones.
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Tofuchong

Jan 21, 2013, 4:10 PM
Apple devices don't really apply to this equation. You're right they're made in China, but having an item that says "made in china" and having an apple device are totally different. Blackberry will not go that route, if they used that kind of manufacturing process their phones would probably be as expensive as an apple device (Read:Completly overpriced) for them to just turn a profit. I think you're right to say they might ask a company like ZTE or Huawei.
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T Bone

Jan 21, 2013, 4:50 PM
It would depend very much on what he means,.....if he just means 'we will contract out the hardware manufacture to a third party to save money and allow us to focus on the OS' that's one thing.....but it sounds more like he's saying 'we're going to liquidate this company because we don't have a future'....
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marufio

Jan 21, 2013, 8:25 PM
Thats what it sounds like to me. Hype up the company to raise the price then cash in with a sale.
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T Bone

Jan 21, 2013, 8:34 PM
And that makes me very hesitant to jump on board the Blackberry 10 train right away....
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Tofuchong

Jan 22, 2013, 9:58 AM
Right away?

The other companies that develop their OS's, Google, Apple, they see that RIM is lagging. Android is getting better all the time, now there are secure offerings with encryption for Android too, and from what I've seen, manufacturing is getting alot better for less expensive phones. The reason people want a BB isnt just the OS, it's the quality of the hardware too, if they change that, then the entire BB platform might be obsolete.
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T Bone

Jan 22, 2013, 11:55 AM
Frankly, the Playbook OS is as good as or better than Jelly Bean.....I've been running it since November 2011 and it has not crashed ONCE, nor have I ever had to reboot the device for anything other than a firmware update....
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