Investors Give RadioShack a Second Chance
Maybe now they can afford to close those stores...
Its crazy to me that they said they didn't have enough money to close money-losing stores, but maybe this will help. Then they can transfer the closed stores' inventory to other stores that might actually sell them.
Then they can stop making so many bad SWAT sales that they know are going to be returned in a day or two when the phone they really want comes in stock.
Its bad sales and cellular returns that are killing radio shack, if they had their cellular game tight nothing else would matter, one fully qual'd new activation makes more profit than everything else they sell in the store that entire day. And the opposite is also true for returns, one return kills the stores profit for the day.
Then they can stop making so many bad SWAT sales that they know are going to be returned in a day or two when the phone they really want comes in stock.
Its bad sales and cellular returns that are killing radio shack, if they had their cellular game tight nothing else would matter, one fully qual'd new activation makes more profit than everything else they sell in the store that entire day. And the opposite is also true for returns, one return kills the stores profit for the day.
I find what you said interesting. I am not familiar with the operations of Radio shack. Could you explain in a little more detail the way they handle phone activations and why there are so many returns?
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