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BlackBerry's Interim CEO Loses 'Temporary' Tag

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hepresearch

Jan 16, 2014, 1:35 PM
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A chance for survival

The more I hear from Mr. Chen, the more I see some hope for BlackBerry after all. He seems to have an "eat the elephant one bite at a time" message in a lot of what he says. BlackBerry will have to equivocate and cut its losses under Chen, but it will do so strategically, by the sound of it. They may have to shift to working on low-cost devices for emerging markets, all built at FoxConn, but at least they could get a foothold again in places where they were once strong, like Indonesia or India among others. They may have to focus on enterprise in the US, and stop selling in the consumer market, but they might hang onto BES customers that way. They may have to license a patent to Typo, or monetize BBM and release it as an app for all of ...
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