AT&T Intros Free Mobile Barcode Scanning App
AT&T today announced the AT&T Code Scanner application for Android and BlackBerry handsets. The application allows users to scan 2D (QR and datamatrix) and 1D (UPC and EAN) barcodes to get more information about the materials scanned. AT&T says that the application will work with things such as magazines, retail items and online codes. For now, the content discovered will be limited to marketing and promotional materials. The app is a free download from the Android Market and BlackBerry App World. AT&T also announced AT&T Create-a-Code, which allows users to make their own mobile barcode. AT&T says these barcodes can be used to direct scanners to a v-card, Facebook account, blog or web site. Last, AT&T is offering businesses access to its Code Management Platform, which will let them build and manage the campaigns behind mobile barcodes.
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