Starbucks Offering Discount to Foursquare Mayors
Through June 28, Starbucks is offering select users of the Foursquare social networking service a $1 discount on Frappuccino beverages. Users must be the Foursquare "mayor" of the Starbucks location, and the offer can only be redeemed once. Though other venues have offered discounts to Foursquare users in the past, the Starbucks offer is the largest deal to encourage use of the location-based social site, which offers users points and "badges" for reporting their presence at various locations and events. The deal also may signify an edge for Foursquare over competitor sites like Gowalla, MyTown and Booyah, which all offer a similar style of location-based networking. Foursquare currently offers a dedicated app for the iPhone, Android and BlackBerry platforms, as well as a mobile site for other users.
more info at Mashable »
Powermat Charging Stations May Soon Require App
Powermat today announced a new "mobile engagement platform" that will allow public charging station providers such as Starbucks to push marketing directly to phones via an app. Companies that choose to deploy the new platform will be able to require users to download and install the app before their phones will charge.
Cortana Now Shows Foursquare Recommendations
Microsoft today said it has enabled Foursquare recommendations within Cortana, the virtual personal assistant that's part of Windows Phone 8.1. Cortana will now proactively showcase local recommendations on handsets, though the feature must first be enabled by device owners.
Starbucks Adds Spotify Music Discovery to Mobile Apps
Starbucks today expanded the scale of its mobile application to include Spotify-backed music discovery. People who visit Starbucks stores will be able to use the Starbucks mobile app to discover what songs are being played in-store and save those songs to a personal Spotify playlist.
Starbucks Mobile App Users Can Order By Voice
Starbucks today announced two voice-driven features that will let people place orders by speaking rather than typing. Both tools rely on the Starbucks Mobile Order & Pay functionality within the mobile application, which makes it possible for people to place orders via their mobile device before they arrive at their favored Starbucks location.
Verizon Allowing Customers to Send Starbucks Gift Cards via Text
Verizon Wireless today announced that its customers can send Starbucks eGift cards to one another from within the Verizon Messages application. The application lets users pick a background, amount ($5, $10, or $25), and enter a short message.
and where is the phone info??
this means that more companies are validating the usefulness of mobile apps
Starbucks is a colt!!!