Phone Scoop

printed July 7, 2015
See this page online at:

Home  ›  News  ›

Apple's iAd Also the Subject of Investigation

Article Comments  1  

May 4, 2010, 11:52 AM   by Philip Berne

The Wall Street Journal today has expanded details on the possible preliminary antitrust investigation against Apple Inc. The Journal reports that the company may face an investigation into its iAd mobile advertising service, citing an unnamed wireless-advertising executive who was polled by the FTC. Recent changes to the terms of Apple's Developer agreement might preclude software from sending out necessary information to other online advertisers, thus giving Apple an advantage with its own, built in ad program. Specifically, the unnamed exec says the FTC asked about the mobile ad industry, Apple's developer terms and how iAd might impact the mobile ad space. Additionally, AdMob, the mobile advertiser currently in acquisition talks with Google, also claimed that the FTC had been in touch about Apple's affect on the mobile ad market.

more info at Wall Street Journal »
more info at Engadget »



Forum Options

This forum is closed.

Subject Author Date
WHAT??? The government is out of controll! justfinethanku May 5, 2010, 4:53 PM
Page  1  of 1

This forum is closed.

Subscribe to Phone Scoop News with RSS Follow @phonescoop on Twitter Phone Scoop on Facebook Subscribe to Phone Scoop on YouTube Follow on Instagram


All content Copyright 2001-2015 Phone Factor, LLC. All Rights Reserved.
Content on this site may not be copied or republished without formal permission.