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Best Buy Looking to Be Your Next Cell Phone Store

Article Comments  59  

Jun 24, 2009, 2:40 PM   by Eric M. Zeman   @phonescooper

Best Buy is planning a major expansion in the retail mobile phone market and aims to capture 15% of all mobile phone sales in the U.S. This year, the company plans to open 40 stores. In order to meet that goal, it will need to increase sales by 500%, as it currently holds just 3% of all U.S. mobile phone sales. The company says it has seen a good response to this mobile phone sections of its larger stores. Best Buy has not set a deadline for meeting this goal.

more info at Wall Street Journal »



This forum is closed.

This forum is closed.


Jun 24, 2009, 2:47 PM

but first

they should probly learn about the plans for phones first. i deal with at&t international and everytime they call us to set up a phone they give the customer some crazy info that doesnt exsist. srsly how hard can it be?
Kryger said:
they should probly learn about the plans for phones first. i deal with at&t international and everytime they call us to set up a phone they give the customer some crazy info that doesnt exsist. srsly how hard can it be
pretty hard when you have to call customer service 3-5 times to get an ACTUAL CORRECT ANSWER. I work at Best Buy [we don't have AT&T in our area], but I have this issue every time I call international customer service. What a pain.
I would rather spend a more money at RadioShack than go and buy a phone at Best Buy or Wal-Mart. For one I don't want to go to a store were I can buy a TV, a Cell phone, a gallon of Milk, Interior Paint, a bicycle, rifle, and blue jeans; Jack of all ...

Jun 24, 2009, 6:54 PM

Geek Squad

They will now charge $75 for a test call
Geek Squad has nothing to do with Best Buy Mobile.

Jun 25, 2009, 3:50 PM

Best Buy and T-Mobile

As it was explained to me, AT&T, Sprint, and Verizon handcuffed Best Buy into only offering their services. This leaves T-Mobile only to have Best Buy offer non-contract phones. Most important of all, it leaves the best customer service provider and best value in the industry as the odd man out.

As Congress looks into wireless providers exclusive agreements with phone manufactures, why not look into the arrangements of Best Buy only being able to offer AT&T, Verizon, and Sprint?

Thinking of myself as a well-informed shopper in anything I buy, I cannot be lured into switching providers based on free Blackberry Storms or with an ADV priced iPhone. I have been with T-Mobile since 2004 and will continue to be a customer for years to come. ...
Actually, Best Buy DOES sell T-Mobile post paid phones. It is not available in all areas, however.
This is totally false. If a Best Buy wants to sell T-Mobile which some do, they have to drop one of the other 3 major carriers which most drop Sprint. Its really depends on where you live and who are the top three in that area. Over here the stand alo...

Jun 24, 2009, 11:21 PM

Here's an awesome idea for Best Buy

Try putting real phones on display instead of dummy phones! To this day, I'm truly baffled by the idea of Joe Consumer walking into Best Buy looking for a phone, looking at all of the fake phone carcasses, saying "Ooh, this fake plastic phone looks great," and purchasing it. How can anyone shop for a phone like that?
They used to use all real phones, but here were the issues:

Constantly stolen, issues with different charging cables, alarms constantly going off, pricey.

With using dummy models, it helped them eradicate annoying things for the end user, such a...
we used to have real phones on display and that was when it was wireless. We sucked at wireless and we have very few phones looking at roughly 25 - 30 phones total and thats with 3 carriers. Now that we are Best Buy Mobile we have close to 100 phones ...

Jun 25, 2009, 1:38 AM


I wouldn't trust these guys to run a hot dog stand much less a mobile store. The employees are at a level of incompetence that is seriously a cause for concern. I have to fix their mistakes all the time(I work at a corporate Sprint store). Awful idea... Mad
sounds like a sprint rep whose upset that Best Buy Mobile has better prices and treats their customers a lot better then a Sprint Corp store can/will

Jun 26, 2009, 7:53 AM

People should start getting used to this.

The wireless industry is evolving into the main form of common communication. Taking the place of landlines, this will be how you will shop in the near future. Right now with landlines, you have a service provider and if your phone craps out, you go to Walmart or whomever and just buy a new phone. This is how it will be for cellphones. You have your provider and if you need a new device, just go to your dept store and buy it. In theory, this will curb the high cost of employee overhead, running corporate stores and kiosks thus reducing rate plans.

Jun 25, 2009, 12:24 PM

Um... that's a _400%_ increase

They already have the first 3, therefore they only need to INCREASE by 12, which is 4x3, to reach 15.

Maybe this is the new Wall Street math. I don't "subscribe" to the WSJ, so I don't know if that came from them or Phonescoop.
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