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Microsoft Reaffirms That It Is Not Interested In Making Phones

Article Comments  3  

Apr 29, 2009, 7:17 AM   by Eric M. Zeman   @phonescooper

In the wake of reports about a new, Microsoft-manufactured phone or device for Verizon Wireless dubbed the "Pink", Microsoft made clear its business regarding mobile devices. Spokesperson John Starkweather said, "Microsoft is not going into the phone hardware business. Microsoft is not building a Zune-specific phone. We're deepening our relationships with our hardware partners in order to create even better performing phones that are competitively priced, have the features people want, that are easy-to-use and just downright lust-worthy. The upcoming availability of Windows Mobile 6.5 software will enable our OEM partners to build even more compelling devices in a wide-range of form factors for customers around the world." Microsoft has said in the past that its business model is to create and license the mobile operating system, not develop hardware. This latest statement confirms that strategy.

from Microsoft



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May 1, 2009, 2:03 PM

thank God

that would just be a nightmare

Apr 29, 2009, 7:32 AM

Apple Denied Iphone Rumors

Which means absolutely nothing. Even were they planning to launch this Pink phone tomorrow, they would deny its existence until the very end...just as Apple did with the Iphone.
Microsoft doesn't want to be in the hardware business.... profit margins are too small.
They'll build the OS, then license it to hardware vendors like HTC.
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