6:57 AM: That's it for the liveblog. Check the article in a bit for more an in-depth look.
6:56 AM: Getting hands-on with everything now. It looks and works nicely so far. It's very fast.
6:34 AM: In Europe, T-Mobile and Orange will launch it. Asia by end of summer.
6:32 AM: Hero coming July 2009 (but not for US until end of year)
6:31 AM: new virtual keyboard, too.
6:30 AM: ...in the browser, plus full-screen player for Flash video
6:30 AM: supports Adobe Flash!
6:30 AM: sensor data available to developers
6:29 AM: 3.5mm jack for *your* headphones. 5mp camera. geo-tagging. HTC Footprints. multi-touch display. GPS, tilt sensor, compass.
6:28 AM: White version has Teflon; looks and feels better. Not "cold and slippery".
6:27 AM: "unique 15-degree angle fits face, tilts display, provides place for thumb." They're making a lot of the "chin" at the bottom.
6:26 AM: showing street interview video
6:25 AM: "doesn't look like any other phone on the market" oh really?
6:24 AM: Horace Luke, Chief Innovation Officer, now on stage to talk about Hero.
6:23 AM: New "perspectives" feature lets you look at content by service (facebook, flickr) then drill down to content from each contact.
6:22 AM: New browser has coverflow-like bookmarks, multi-touch zooming.
6:20 AM: Dialer screen includes T9 for real-time contact search
6:20 AM: Interface screen for a contact has tabs across bottom: info, emails, text msgs, status updates, photos
6:18 AM: Facebook, Flickr, and Twitter talked about a lot... no other services so far.
6:17 AM: LOTS of HTC widgets to choose from in Sense!
6:17 AM: Showing Twitter integration, lots of widgets.
6:14 AM: John Wang, Chief Marketing Officer, on stage.
6:13 AM: Video of street interviews, followed by Hero team on stage.
6:13 AM: Announcing HTC Hero.
6:12 AM: 3. Discover the unexpected. Lets you discover advanced features easily.
6:11 AM: 2. Stay close. Brings together info about people from different sources.
6:11 AM: Three pillars of Sense: 1. Make it mine. Customizable.
6:10 AM: Announcing HTC Sense, new UI that "just makes sense".
6:10 AM: "We have more Windows Mobile and Android developers than anyone other than MS and Google."
6:09 AM: "In the past three years, we have been building a special software team in US and Taiwan."
6:07 AM: The CEO is giving basic intro. "Smartphone is the new phone."
6:03 AM: Welcome to our liveblog of the HTC event in London! We're seated and it starts in just a minute.
Stay tuned to this page today for live updates from the press event in London.