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Sprint Rebrands, Drops Nextel From Name

Article Comments  62  

Jun 27, 2007, 1:23 PM   by (staff)

Sprint will launch a new brand campaign July 1 using the tagline "Sprint Ahead." The company will use TV, print and outdoor ads to promote their coverage, high speed data network, and Walkie Talkie service. But the company will no longer call itself Sprint Nextel, instead opting for the Sprint, together with Nextel logo when seen alone, or simply Sprint when seen with other text. The company will also be renaming its NASCAR sponsorship to further reinforce the change.

more info at Sprint »
more info at Washington Post »



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Subject Author Date
SPRINTEL htemboy78 Jul 1, 2007, 12:09 PM
What about network technologies? algorithmplus Jun 28, 2007, 10:25 PM
Are you posters serious??? icanbeatali Jun 28, 2007, 1:06 PM
Sprint w/ Nextel... muchdrama Jun 28, 2007, 4:57 PM
BS!!!!!!!!!! coziamnumber1 Jun 27, 2007, 1:50 PM
The curse has been lifted! chocolateman85006 Jun 28, 2007, 7:52 AM
Hopefully AT&T and Alltel sue Sprint... crackberry Jun 27, 2007, 3:12 PM
View the new commercials HERE! andre171 Jun 27, 2007, 1:58 PM
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