Verizon Will Allow Advertising On Its Deck
Dec 26, 2006, 2:01 PM by (staff)
Verizon subscribers will soon be seeing banner ads when browsing through Verizon's WAP portal, or deck. Early next year the carrier will begin selling ad space on their news, sports, and other Get It Now pages. The advertising will be limited to graphic banners on content pages, even though advertisers would prefer to use video clips that take over the phone's screen. Verizon tested video advertising earlier this year, but subscribers found it too intrusive. Sprint has been selling advertising on its portal for a few months now. Cingular and T-Mobile have not commented on whether they would allow ads on their decks.
AD
Comments
This forum is closed.


