Google Doing More to Promote the Best Apps
Google today announced the launch of Android Excellence, a new section in the Google Play Store that highlights the best of the best in terms of apps and games. Google says, "The new collections will showcase apps and games that deliver incredible user experiences on Android, use many of our best practices, and have great design, technical performance, localization, and device optimization." Some of the first apps and games highlighted in the section include City Mapper, Evernote, Golf Clash, Hotel Tonight, Kill Shot Bravo, Pictionary, Pocket, Skyscanner, and Star Wars: Galaxy of Heroes. The collections will be refreshed on a quarterly basis and will be located in the Editor's Choice section of the Play Store.
Google Offers More Fine-Tuned App Curation in the Play Store
Google today improved the Editors' Choice section of the Google Play Store with what it calls "better curation to help you find high-quality apps." In short, Google has added new editorial pages to the Editors' Choice section, which provide more fine-tuned recommendations for apps and games. Recommendations now explore specific game genres and app categories with reviews on each theme.
Google Play Instant Lets You Test-Drive Games Without Downloading Them
Google today announced several changes to the Google Play Store and Google Play Games apps that should entice Android device owners to check out the latest games. A new feature called Google Instant Play lets people tap and try games directly in the Google Play Store and Google Play Games app without first downloading the game.
Google Improves Visibility of Instant Apps with 'Try It Now' Button
Google today outlined a number of improvements it has made to the Play Store in order to help both consumers and developers make the most of Android apps and games. The most significant user-facing change is the addition of a "Try It Now" button that accompanies Instant Apps in the Play Store.
Google to Add Family Friendly Tools to Play Store
Google today said it plans to add a section to the Play Store that will make it simpler for families to find appropriate content. A new graphic, called the Family Star, will signify to consumers when content is rated for children.