T-Mobile Switches Focus With New Tagline, Plans
Oct 1, 2006, 5:57 PM by (staff)
T-Mobile has dropped their "Get More" tagline and campaign, relaunching their website with a new "Stick Together" tagline and a web 2.0 look. Along with the new campaign, the carrier is launching a new set of calling plans called My Faves. The My Faves plans offer unlimited calls to five numbers, regardless of what carrier they are on. My Faves plans require subscribers to have compatible phones, as an application on the phone is used to choose and manage favorites as well as to contact them. A majority of T-Mobile's current and popular recent phones are compatible with the My Faves application.
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