Instagram Debuts Dedicated Video Channels
Instagram today said it plans to roll out a new way for people to discover video. Its Android and iOS mobile apps will soon feature a personalized channel called Videos You Might Like. The channel, located in the Explore section of the app, contains a series of videos from around the world that Instagram believes will match user interests. Instagram will also package together featured channels that center on specific topics or subjects. Instagram says the Videos You Might Like tool will improve with use, as the app's algorithms learn what the user likes and doesn't like. People will be able to signal which types of posts they'd prefer to see less of. Instagram says the explorational video channels are launching in the U.S. first, with other regions to follow. Instagram for Android and iOS is free to download from the Google Play Store and the iTunes App Store. Instagram recently increased the length of videos people are allowed to share from 15 seconds to 60 seconds. The social network says video accounts for a growing percentage of shared content.
Instagram Extending Video Length to 60 Seconds
Instagram today said users will be able to share videos up to 60 seconds in length, which is up significantly from the previous limit of 12 seconds. Instagram is making the change in response to the rapid rise in time people spend watching Instagram videos.
IGTV Is Instagram's Standalone Video App
Instagram today announced IGTV, a separate application meant expressly for consuming video content. Instagram insists IGTV is different from its existing app.
Instagram Stories to Show Up In Explore Tab
Instagram today said it will begin to show Instagram Stories under the Explore tab in its mobile app. Instagram Stories, which are ephemeral like Snapchat posts, let people share everyday moments as photos and/or video clips strung together.
Instagram Intros Live Video and Disappearing Photos
Instagram today announced two new features for its mobile app that expand how people can share photos and videos. First, the social network is marking the debut of live video within Instagram Stories.