Starbucks Adds Spotify Music Discovery to Mobile Apps
Starbucks today expanded the scale of its mobile application to include Spotify-backed music discovery. People who visit Starbucks stores will be able to use the Starbucks mobile app to discover what songs are being played in-store and save those songs to a personal Spotify playlist. Users will be able to view recently played songs, "love" songs to boost their visibility, and share songs to social networks. The music discovery service is available to Spotify's free and premium customers. Beginning later this month, the Starbucks app will also highlight emerging artists to help expose them to larger audiences. The music discovery tool is available to both the Android and iOS versions of the Starbucks mobile app and can be used at some 7,500 Starbucks stores around the U.S. Starbucks has long held an interest in promoting music. The coffee company had a similar partnership with Apple that allowed iTunes users to see and purchase the current overhead track when logged into Starbucks WiFi. Starbucks has sold CDs at the register for more than a decade.
Starbucks Mobile Apps Let Anyone Order Ahead
Starbucks has expanded the availability of its mobile ordering feature to all 7,400 company-owned stores around the U.S. Starbucks also made the feature available to Android devices for the first time.
Starbucks Debuts Brand New Windows 10 Mobile App
Starbucks today released a new application for Microsoft's Windows 10 Mobile platform. The app, available in the U.S., U.K., and Canada, allows Windows users to find stores, manage account details, and make payments.
Starbucks Mobile App Users Can Order By Voice
Starbucks today announced two voice-driven features that will let people place orders by speaking rather than typing. Both tools rely on the Starbucks Mobile Order & Pay functionality within the mobile application, which makes it possible for people to place orders via their mobile device before they arrive at their favored Starbucks location.
Verizon Allowing Customers to Send Starbucks Gift Cards via Text
Verizon Wireless today announced that its customers can send Starbucks eGift cards to one another from within the Verizon Messages application. The application lets users pick a background, amount ($5, $10, or $25), and enter a short message.