Sprint to Open 1,435 RadioShack Stores April 10
Sprint said it will re-open 1,435 RadioShack stores tomorrow that it acquired from General Wireless. The move will double the number of company-owned stores and give Sprint a much wider retail footprint around the country. The stores will be co-branded Sprint-RadioShack, but Sprint will be the main brand associated with each location. Sprint plans to build a store-within-a-store covering approximately one third of the retail space in each location. It will use this space to sell Sprint-, Virgin-, and Boost-branded hardware and service plans. Sprint said RadioShack's products and accessories will also be available at each location. General Wireless is holding into about 310 RadioShack stores. Sprint acquired the stores as part of RadioShack's bankruptcy restructuring.
ZTE Blade Force for Boost Mobile Boasts HPUE
ZTE today announced the Blade Force smartphone for Boost Mobile. This Android handset includes support for Sprint's High Performance User Equipment technology and two-channel carrier aggregation for better performance near the cell edge.
Virgin Mobile USA Relaunches As An iPhone-Only Carrier
Virgin Mobile USA, which is owned and operated by Sprint, transformed itself today into new provider much more closely aligned with the Virgin brand. Significantly, Virgin Mobile USA is now an iPhone-only carrier, meaning Apple's iPhones are the only phones Virgin will sell moving forward.
Sprint to Sell Motorola Moto E Across Its Prepaid Brands
Sprint today said it plans to sell the Motorola Moto E from Boost Mobile, Virgin Mobile, and Sprint Prepaid this month. The Moto E, which has a larger screen and supports LTE 4G, is available in white from Boost Mobile beginning today for $99.99.
RadioShack Declares Bankruptcy, to Sell Stores to Sprint
RadioShack today filed for Chapter 11 bankruptcy protection and signed an agreement to sell approximately 1,750 of its stores to Sprint. Under the terms of RadioShack's Chapter 11 filing, RadioShack will sell the stores to Sprint and General Wireless, a subsidiary of one of RadioShack's major investors.
I don't see this ending well. I suppose it's good for the laid-off RS employees in the short term, if they're hired back. Still, if I we...