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Apple to Buy Beats Music and Electronics for $3 Billion

Article Comments  31  

May 28, 2014, 3:54 PM   by Eric M. Zeman   @phonescooper

Apple today announced that it has agreed to acquire Beats Music and Beats Electronics for a total of $3 billion. Beats Music is the relatively new music service launched earlier this year. It will be folded into Apple's own music offerings. The deal also includes Beats by Dr. Dre, the headphone and portable speaker company. Andre Reed and Jimmy Iovine, Beats executives with deep knowledge of and contacts within the music industry, will join Apple. The deal is subject to regulatory approval. Apple expects to close the acquisition in the fourth quarter of the year.

more info at Apple »



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This forum is closed.


May 28, 2014, 5:00 PM


Didn't HTC divest from Beats for a reason..
I think it was lack of quality product and marketing BS overload, even for HTC, I mean their flagship innovation was (is) a loudness button in a software music player.

Now they got a subscription music service, I guess for all those people who've ...

May 29, 2014, 8:11 AM


don't you mean Andre Young (Dr. Dre), not NFL great Andre Reed?
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