Windows Phone Store Rolling Out App Review Replies
Microsoft has begun allowing developers to post responses to reviews of their application in the Windows Phone Store. For now, Microsoft is limiting this feature on a trial basis, though it will expand soon. The responses are emailed to the review author through Microsoft. Microsoft does not provide the developer with reviewer contact data. Microsoft thinks the ability to respond to user reviews will help developers improve their apps over time. Developers will be able to respond to reviews posted from devices running Windows Phone 8 and Windows Phone 8.1 only. The feature will be limited to the U.S. from the onset. Microsoft didn't say if it will expand review responses to more countries.