Say Hello to Ciao, Sprint's Latest MVNO
Ciao, an MVNO that resells Sprint service, kicked off today with low-cost, no-contract plans. Ciao is offering monthly service options that fall in line with other Sprint prepaid properties, such as Virgin Mobile USA and Boost Mobile. The entry-level plan costs $35 per month and includes unlimited voice minutes, unlimited text messaging, and unlimited MMS. The mid-tier plan costs $45 per month and adds 500MB of data. The top-tier plan costs $60 per month and boosts the monthly data allotment to unlimited. Ciao will soon, however, offer an unlimited smartphone plan that costs just $10 per month. The catch is that Ciao will install an app that displays advertisements on the lock screen. Ciao sells a single phone, the HTC EVO, for $199. Ciao Mobile is owned and operated by Ciao Telecom, which is based in Dallas.
ZTE Blade Force for Boost Mobile Boasts HPUE
ZTE today announced the Blade Force smartphone for Boost Mobile. This Android handset includes support for Sprint's High Performance User Equipment technology and two-channel carrier aggregation for better performance near the cell edge.
Virgin Mobile USA Relaunches As An iPhone-Only Carrier
Virgin Mobile USA, which is owned and operated by Sprint, transformed itself today into new provider much more closely aligned with the Virgin brand. Significantly, Virgin Mobile USA is now an iPhone-only carrier, meaning Apple's iPhones are the only phones Virgin will sell moving forward.
Virgin Mobile Offering No-Contract Shared Data Plans
Virgin Mobile today announced a new plan available exclusively to Walmart customers that includes sharable data without contracts. The plans are available to four specific phones for between two an four lines per account.
Sprint Debuts Unlimited Plan of Its Own
Sprint today announced Unlimited Freedom, a service plan that provides unlimited talk, text, and data for two lines at $100 per month. Sprint says the Unlimited Freedom plan offers "optimized streaming" for "video, gaming, and music" and "unlimited LTE data for most everything else." Specifically, video resolution is capped at 480p resolution when streamed over the network, while games are capped at 2Mbps, and music is capped at 500Kbps.