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BlackBerry 'Outraged' Over T-Mobile Promotion

Article Comments  72  

Feb 18, 2014, 3:38 PM   by Eric M. Zeman   @phonescooper
updated Feb 18, 2014, 3:41 PM

BlackBerry CEO John Chen took T-Mobile to task today for a campaign it recently ran suggesting that BlackBerry customers drop their BlackBerry in favor of a different smartphone on T-Mobile. In a post to the company's blog, Chen thanked BlackBerry's customers for speaking out in protest of the "clearly inappropriate and ill-conceived marketing promotion." Chen said it is working on a special promotion for T-Mobile BlackBerry customers that it will reveal soon. Chen finished by saying, "I would like to remind [T-Mobile] that our long-standing partnership was once productive and profitable for both BlackBerry and T-Mobile. I hope we can find a way forward that allows us to serve our shared customers once again. Notwithstanding the current challenge, we remain very excited about BlackBerry’s future."

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Comments

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This forum is closed.

amarryat

Feb 18, 2014, 3:47 PM

who can blame t-mobile?

Blackberry has one foot in the grave. I'd like them to come back to life, but at this point with so many corporate shifts away from the Blackberry platform, it's not difficult to see why T-Mobile would have done that. I hope Blackberry rights all their wrongs - I was burned with the Blackberry Storm and couldn't get rid of it fast enough.
What exactly was the problem with the storm? I personally had both of them and also knew a few others who did as well no issues with any of them.
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Who really cares? I mean formerly being a BlackBerry user and loving it and finding that it met my needs for years, I'd love to buy one again...if the specs matched up with offerings from Apple, Samsung, HTC and LG. The apps alone are one reason. I st...
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The blame would be in the fact that BB is still a vendor and to push customers towards another company is wrong. How would they like it if BB offered customers switching to a new BB device on ATT (who still has BB's back) a special incentive? They wou...
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Honestly I would leave a carrier over a promotion like this......the phone I use is MY CHOICE, I don't want a carrier dictating to me 'no, we don't want you using this phone we want you using another phone'.....frankly my response to such a request fr...
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newjerseybrotha

Feb 18, 2014, 3:53 PM

They can't be serious lol.

Now I'm pro Blackberry, but I'm also pro longevity. Blackberry has to do something to grab customers, NEW customers and they are not doing that. I don't blame T-Mobile for trying to make more money, and grab new people. Blackberry needs to just release some great devices, at great prices. Don't worry about what everyone else is saying at this point, because they are way behind right now.
Hey Blackberry, how bout you shut up, and concentrate on ACTUALLY bringing some smartphones to market, so that your few remaining loyal customers have some nice, new 2014 models to choose from.


This guy has way, way too much work to do to get co...
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No, Blackberry needs to do more than 'just release great new devices'......

The fact of the matter is that it is becoming increasingly clear that at least part of the reason why Blackberry has fallen in the last few years is anti-competitive behavi...
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bluecoyote

Feb 18, 2014, 11:49 PM

T-Mobile did their customers a favor

$0 down on an iPhone? That's a really good deal, and their customers get a much better phone! That seems like a win-win for T-Mobile and their customers!
pretty much, if not all, of there phones are $0 down right now. I like iPhones and everything and they are good phones but there are clearly better phones out there
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daveomatic72

Feb 19, 2014, 12:48 AM

BB10 is a much different experience

Too many sales people are still hung up on the old BB devices. A LOT needs to be done to improve how BB10 is offered, and not just default to the 2 way street of Apple and Google.


BB needs to get real about the price point of their devices. Selling the Z10 at iPhone prices was lunacy. If BB wants to compete in the consumer market, it needs to get it's pricing in line w/ a consumer market. Getting BB10 into the prepaid market cannot be understated. Many consumers are going this route. If I were BB, I'd consider turning all those write-downs of the Z10 into prepaids and get BB10 out there into the public's hands.

The carriers need to get their act together about OS updates. It must be embarrassing to see carriers in 3rd world countrie...
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