U.S. Cellular Says Billing System Problems Nearly Resolved
U.S. Cellular today announced that it has made progress in repairing the damage done to its billing system when it switched to a new system last year. The company made significant changes to its billing processes in July 2013 and was immediately beset with billing issues. The problems led to a backlash from customers, who besieged the company's social media and support sites. U.S. Cellular claims that nearly all the erroneous bills generated by the system have been resolved. "Notwithstanding the progress our teams have been making in commercializing this new system, the experience we delivered to our customers was below our standards," said CEO Kenneth R. Meyers. "Individual customers have experienced delays in activation and billing backlogs, which have created customer confusion. As a token of our appreciation for our customers' patience, we issued reward points to every account in the program. This almost $50 million investment, which will impact profitability in the fourth quarter, is our way of showing customers they can and should expect more from us."