Microsoft Brings Facebook Login to Windows Phone Apps
Microsoft today announced that developers will be able to add support for Facebook Login to Windows and Windows Phone 8 applications. Apps that use Facebook Login allow device owners to sign in using their existing Facebook credentials rather than force them to create a separate account for that particular app. This often increases consumer engagement with apps, as it removes a roadblock for some users who might seek to minimize the number of accounts they own across the web. Developers will also be able to tap into the Facebook social graph to improve the performance of their applications, and their relevancy to end users. The feature is being rolled out in Facebook beta 5.2 and Microsoft provides detailed instructions for developers on how to add Facebook Login to their apps.
Yahoo Ditching Facebook/Google Login for Flickr
Yahoo recently indicated via its support pages that it will soon no longer support Facebook or Google login for Flickr. Yahoo first revealed plans to remove Facebook/Google login back in March.
Facebook for Windows Phone Receives Major Facelift
Microsoft has made available a new version of Facebook for the Windows Phone platform. The latest update to the social networking app mixes in several new features that were previously only available in the beta, as well as overhauls both the user experience and performance.
Facebook to Turn Messenger Into a Platform for Apps
Facebook today announced Messenger Platform, an expansion of its messaging application that will let developers tap into key features. Facebook envisions Messenger Platform as new place for people to express themselves and share content.
Facebook Messenger No Longer Requires Facebook Account
Facebook said beginning today people do not have to have a Facebook account to use Facebook Messenger. When first loading the app, users will have the option of signing in with a phone number rather than their Facebook account.