Phone Scoop

printed June 30, 2015
See this page online at:

Home  ›  News  ›

Beats Audio Wants to Ditch HTC

Article Comments  15  

Aug 19, 2013, 7:12 AM   by Eric M. Zeman   @phonescooper

Beats Audio is seeking alternative sources of funding in order to buy out its partner HTC. Beats wants to drop HTC, says the Wall Street Journal, because it is interested in pursuing new product lines and the companies no longer see eye to eye on strategy. In 2011, HTC bought half of Beats Audio for $300 million. HTC saw it as a way to add appeal to its devices, while Beats saw it as an opportunity to expand its brand. A year later, however, Beats bought back half of HTC's investment for $150 million, leaving HTC with a 25% stake in the headphone maker. According to the Journal's sources, Beats hopes to find a new investor in the coming weeks. There's no word on whether or not such a change in ownership would affect the presence of Beats Audio software on HTC's devices.

more info at Wall Street Journal »



Forum Options

This forum is closed.

Subject Author Date
Poor HTC keithfrombm Aug 19, 2013, 11:37 AM
Sex Appeal Doom Wolf Aug 19, 2013, 9:14 AM
Page  1  of 1

This forum is closed.

Subscribe to Phone Scoop News with RSS Follow @phonescoop on Twitter Phone Scoop on Facebook Subscribe to Phone Scoop on YouTube Follow on Instagram


All content Copyright 2001-2015 Phone Factor, LLC. All Rights Reserved.
Content on this site may not be copied or republished without formal permission.