Sprint Makes It Easier for MVNOs to Customize Phones
Sprint today announced another initiative, called the Custom Branded Device Program, it hopes will make the lives of its MVNO customers easier. This program gives MVNOs access to completely unbranded Android smartphones (no references to Sprint, nor any Sprint apps/services on board), which the MVNO can then customize with its own branded apps and services through Sprint's Mobile ID and Mobile Zone products. The LG Optimus G, LG Mach, and Sprint Flash will be the first three devices available through the program, and Sprint expects more handsets to join the lineup soon. Though these phones will be free of Sprint branding, they will be certified to run on Sprint's, and hence the MVNO's, network. Sprint thinks this service will help its MVNO customers offer more appealing devices and services, and do so quicker and easier.
Sprint Signs Altice USA As Its Latest MVNO
Sprint has signed an agreement with Altice USA to resell Sprint service as an MVNO. Sprint is calling the deal a first-of-its-kind arrangement, as it will see the companies sharing services.
Sprint to Open Up Leasing to All Phones
Sprint plans to expand its phone leasing program to all the handsets in its lineup. Until now, Sprint has reserved its leasing program for Apple iPhones and Samsung Galaxies.
Sprint Drops 'Galaxy Forever' Leasing Program
Sprint has discontinued its Galaxy Forever lease program after just four months. Similar to its iPhone Forever program, the Galaxy Forever program allowed customers to lease a Galaxy S smartphone, make 12 payments, and then trade in the device for a new Galaxy S handset.
ROK Mobile Offering 3 Months of Unlimited for $99
ROK Mobile has rolled out a new promotional rate plan that includes three months of unlimited service for $99. The offer is available to new customers only.
They use to already do this?