Cricket to Spin-Off Muve Music, License It to Others
Cricket Wireless today said that it plans to separate its Muve Music service from its main wireless business and offer it other companies that might wish to license it. Cricket already has one licensee ready to access the service, though it did not name that company. According to a Cricket executive, the spin-off entity would offer Muve Music as a white-label service, running all the functionality behind the scenes while allowing the licensee to rebrand it as their own service and charge their own fees. Muve Music is used by about 1 million of Cricket's customers, as it is bundled into the top-tier Cricket smartphone plan. Cricket did not say when Muve Music will officially become its own company.
Cricket to Replace Muve Music with Deezer
Cricket Wireless today announced significant changes soon to impact its subscription music service. First, the company announced it will launch the Deezer music app and service on Jan.
Rok MVNO to Combine Mobile with Music
A new MVNO called Rok Mobile plans to offer a merged mobile-and-music service when it launches in July. The company is working with two unnamed carriers (one GSM, one CDMA) to resell access to LTE 4G networks, but it will also bundle in its own streaming music service as part of the core offering.
Cricket Debuts Unlimited Plan for $70
Cricket Wireless today announced a new service plan that includes unlimited talk, text, and LTE data for $70 per month. That price includes all taxes and fees.
Apple iPhone 7 and 7 Plus Reach Cricket Stores
Cricket Wireless today commenced sales of the Apple iPhone 7 and iPhone 7 Plus at select stores around the country. The prepaid carrier is selling the iPhone 7 32 GB for $649, and the 128 GB for $749.