Home › News ›

Sprint and Telefonica Strike Mobile Advertising Pact

Article Comments

Feb 20, 2013, 10:18 AM by Eric M. Zeman

Sprint today announced that it has formed an advertising alliance with European mobile network giant Telefonica. The organizations will use their combined size, some 370 million customers in total, to help other companies design and deliver ad campaigns that reach people in the U.S., Europe, Latin America, and eventually Asia. According to Sprint, all its customers will continue to see ads both online and inside mobile apps. Those who've opted into usage-based ads will see ads that are more relevant to their interests. Thanks to this alliance with Telefonica, Sprint customers can expect to see more ads from European brands, while Telefonica's customers will begin to see more ads from American brands. Sprint customers can control their ad preferences online or via their handset account tools.

Related

Samsung Refreshes Galaxy S Series with S Pen, New Cameras

Feb 9, 2022
Samsung today announced its lineup of flagship phones for 2022: the Galaxy S22 series. The top-end S22 Ultra sees the biggest changes as it essentially absorbs Samsung's Note series with an integrated S Pen stylus and a more Note-like shape and design, instead of the Contour Cut design of the other models.

Samsung Refines its Foldable Phones

Aug 10, 2022
Samsung has announced its newest generation of foldable phones: the Galaxy Z Fold4 and Galaxy Z Flip4. Both have similar designs and features compared to their predecessors, with a slew of small updates and refinements across the board.

iPhone 14 Plus Offers a Big Screen For Less

Sep 7, 2022
Apple has revealed the iPhone 14 series, with new features, improved specs, and new size options. In place of a Mini option, the iPhone 14 will come in the same 6.1-inch and 6.7-inch screen size options as the Pro models.

iPhone 15 Series Goes All-In on USB-C and Dynamic Island

Sep 12, 2023
Apple has revealed the iPhone 15 series, which moves to a USB-C connector and brings several key features from last year's Pro models to the more-affordable standard models. These include the pill-shaped sensor cutout in the display that Apple calls Dynamic Island, a brighter display that can reach 2000 nits, a 48 megapixel main camera, and the A16 Bionic processor chip.

Samsung Updates Watch, Buds

Aug 11, 2021
Samsung today announced new smartwatches and Bluetooth earbuds: the Galaxy Watch4 series and Galaxy Buds2. Both feature a long list of small improvements over their predecessors.

more news about:

Comments

This forum is closed.

This forum is closed.

No messages

Page 1 of 1