FTC Publishes Privacy Guidelines for Mobile Devices
The U.S. Federal Trade Commission today outlined a number of steps players in the mobile industry should take in order to better protect end-user data. The best practices offered by the FTC are aimed at mobile platform developers (e.g., Apple, Google, Microsoft), application developers (e.g., EA, Rovio, Twitter), and advertising networks. The FTC recommends that mobile platform creators implement Do No Track controls, as well as a dashboard through which all privacy data can be accessed/controlled. The FTC thinks app developers should make privacy policies easily accessible, as well as offer just-in-time disclosures to obtain affirmative express consent before collecting and sharing sensitive information. It also recommends that ad networks work with platform and app developers and ensure that Do Not Track measures are followed correctly. "More than other types of technology, mobile devices are typically personal to an individual, almost always on, and with the user," said the FTC. "This can facilitate unprecedented amounts of data collection. FTC staff strongly encourages companies in the mobile ecosystem to work expeditiously to implement the recommendations in this report."
Microsoft Releases Edge Browser for Android and iOS, Launcher for Android
Microsoft today made a beta version of its Edge browser available to Android and iOS devices. The beta, available to registered Windows Insiders, requires users to initiate the signup process through a Windows 10 PC.
Microsoft Brings Cortana Assistant to Skype for Android and iOS
Microsoft today ported its Cortana personal assistant to its Skype chatting application, providing people with access to information without forcing them to leave Skype. Microsoft says Cortana in Skype can suggest useful information based on chat contents, suggest smart replies, manage schedules and/or reminders, and more.
Google Testing 3rd-Party Email Access in iOS Gmail App
Google is allowing people to use their non-Gmail email service within the Gmail app for iOS. Apple's own iOS email app and Microsoft's Outlook email app both already support multiple email services, as does Gmail on Android handsets.
FTC Nails TracFone for $40M Over False Advertising
TracFone has agreed to pay customers $40 million to reimburse them for what the FTC labeled as deceptive advertising. From 2009 to 2013, TracFone advertised "unlimited data" plans for $45 per month.
The Start or the end?
We could go along with this for several years if the good guys play nice and the bad guys take a vacation. I can see that several instances of data breach and/or several in-your-face refusals to follow the recommendations could lead to tighter privacy control and mandatory standards.
This is the END!!!!
The FCC is a government entity. The feds already have all of our information and keep track of it. Any privacy standards are just a farce.
Its the government saying that they want to be the only ones to infringe on our ri...