Amp'd - New US EV-DO Carrier Will Launch in Q3
Mar 15, 2005, 1:00 AM by (staff)
A new MVNO for active youth will be launching in the third quarter. Amp'd will use EV-DO phones running on Verizon's high speed network. All of the phones will feature Push to Talk, a camera, a memory card slot and an icon that will light up when the phone has EV-DO coverage. The carrier plans to have three models for sale at launch. The first will be a Kyocera slider similar to the recently announced Slider Remix that should sell for around $100. There will also be a mid-level slider from Motorola. A third phone is expected for launch, however the manufacturer and design have not been finalized. Amp'd will offer downloadable music, video and customization content hand selected for the carrier. In addition to video clips, they have built mobile broadcast units to stream live video from special events. In another bold move, all content on the handset, whether it has been downloaded or programmed by the user, will be backed up to Amp'd servers, and purchased music content can also be downloaded to users' PCs as well as the phone. The service will be available in both pre- and post- paid flavors and will be sold over the web and through select retail partners.
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