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Sprint CEO: We Want to Be the Good Guys

Article Comments  44

Aug 8, 2012, 10:21 AM   by Eric M. Zeman

Sprint is making strategic business decisions specifically to differentiate itself from its competitors in a positive way, according to CEO Dan Hesse. Hesse believes that some of the changes being made by other providers, such as AT&T and Verizon Wireless, are not popular with customers. Sprint will not make similar missteps, said Hesse. For example, Hesse pointed out that Sprint will not implement tiered or shared data plans and will continue to offer unlimited data because that's what Sprint believes is the best thing to do for its customers. At the end of the day, "Who are we?" Hesse posed. "We're the good guys." Hesse believes this and other initiatives, such as its environmental programs, and safety and security apps and services, will help set it apart from other players in the market in a meaningful way that will be attractive to consumers and lead to long-term growth for the company.

from Sprint

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Subject	Author	Date
Seriously	DvMthwsBnd	Aug 8, 2012, 8:31 PM
Re: Seriously by T Bone   Aug 9, 2012, 2:01 PM Re: Seriously by gloopey1   Aug 9, 2012, 6:57 PM Re: Seriously by T Bone   Aug 9, 2012, 8:51 PM Re: Seriously by Jarahawk   Aug 10, 2012, 7:05 PM Re: Seriously by Joshmo   Aug 11, 2012, 8:23 AM (more replies...)
I feel bad for Sprint	bluecoyote	Aug 8, 2012, 4:12 PM
Re: I feel bad for Sprint by Phil Ken Sebben   Aug 9, 2012, 12:51 PM Re: I feel bad for Sprint by Zpike   Aug 9, 2012, 5:46 PM
????????????????	gloopey1	Aug 8, 2012, 9:05 PM
Re: ???????????????? by Ashke13   Aug 9, 2012, 12:57 AM Re: ???????????????? by Naytess   Aug 9, 2012, 9:17 AM
Seems like Sprint has given up chasing #1	Captain Ahash	Aug 8, 2012, 11:14 AM
Re: Seems like Sprint has given up chasing #1 by sp_5015   Aug 8, 2012, 12:02 PM Re: Seems like Sprint has given up chasing #1 by Haggard   Aug 8, 2012, 12:32 PM Re: Seems like Sprint has given up chasing #1 by Captain Ahash   Aug 8, 2012, 4:20 PM Re: Seems like Sprint has given up chasing #1 by Willwise   Aug 8, 2012, 5:32 PM Re: Seems like Sprint has given up chasing #1 by tmeisenh   Aug 9, 2012, 8:19 AM
How sweet	andy2373	Aug 8, 2012, 10:44 AM
Re: How sweet by sp_5015   Aug 8, 2012, 10:57 AM Re: How sweet by rwalford79   Aug 8, 2012, 11:24 AM Re: How sweet by sp_5015   Aug 8, 2012, 11:57 AM Re: How sweet by KOL4420   Aug 8, 2012, 2:11 PM Re: How sweet by Ashke13   Aug 9, 2012, 1:09 AM Re: How sweet by crood   Aug 8, 2012, 11:43 AM Re: How sweet by sp_5015   Aug 8, 2012, 11:56 AM Re: How sweet by sp_5015   Aug 8, 2012, 12:06 PM Re: How sweet by Jarahawk   Aug 8, 2012, 7:25 PM Re: How sweet by dlmjr   Aug 8, 2012, 12:18 PM Re: How sweet by jhr2112   Aug 8, 2012, 12:36 PM Re: How sweet by sp_5015   Aug 8, 2012, 12:44 PM Re: How sweet by dlmjr   Aug 8, 2012, 1:03 PM Re: How sweet by sp_5015   Aug 8, 2012, 12:43 PM Re: How sweet by dlmjr   Aug 8, 2012, 1:03 PM Re: How sweet by jaydeesox   Aug 8, 2012, 1:17 PM (more replies...) Re: How sweet by ChrisSmith2002   Aug 8, 2012, 12:52 PM
LOL @ "We Want to Be the Good Guys"	BigRed75	Aug 8, 2012, 2:37 PM
Re: LOL @ "We Want to Be the Good Guys" by Jarahawk   Aug 8, 2012, 7:16 PM Re: LOL @ "We Want to Be the Good Guys" by gloopey1   Aug 8, 2012, 8:32 PM

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