3G May Bring More Ads
Dec 24, 2001, 5:22 AM by (staff)
Advertising could help mobile phone operators pay for future third-generation (3G) networks and help tempt consumers into signing up for them. NTT DoCoMo launched its 3G service in October in central Tokyo. One of the main ways that NTT is offsetting the cost of this 3G network is by making heavy use of advertising, sponsorship and promotions. Other operators around the world are watching Japan closely, and may adopt similar strategies for their 3G networks.
Best of MWC 2017
In the world a mobile phones, Mobile World Congress is the main event. Taking place each year in Barcelona, it's where the world sees what's in store for phones and networks that year.
Sony Xperia Z3+ Is a Z4 for the Rest of the World
Sony today announced the Xperia Z3+, which is essentially a global version of the Z4. Sony debuted the Z4, limited to Japan, earlier this year.
BlackBerry to Kill Off Advertising Business
BlackBerry today said its BlackBerry Advertising Service will reach its end of life on June 16, 2015, after which the servers will be disabled and the APIs will no longer work. BlackBerry launched the service to help developers generate ad-based revenue via mobile applications.
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